Island Rain Packaging
Nicholas McMillan
Packaging Design Island Rain Packaging by Nicholas McMillan The brand and can designs for Omaha Brewing Company’s newest product, Island Rain, is inspired by island and beach-themed typography and subtly incorporates existing elements that can be easily distinguishable by those familiar to OBC, but not key to understanding the new spiked seltzer brand. The clean, crisp, white can is contrasted with splashes of color establishing a design language intended to target a younger consumer with easily identifiable flavors. Sold in an international market, Island Rain and Omaha Brewing Company look to positively impact the growing spiked seltzer market.
Bronze A' Design Award Winner
Island Rain Packaging by Nicholas McMillan is an esteemed winner of the A' Packaging Design Award. Island Rain Packaging earned the Bronze A' Design Award in 2021 and is showcased on Award-Winning Graphics Designs among other outstanding designs. Explore the project details, discover other works by Nicholas McMillan and see why Island Rain Packaging design rises above its competition.
About Island Rain
Packaging Design Island Rain Packaging by Nicholas McMillan The brand and can designs for Omaha Brewing Company’s newest product, Island Rain, is inspired by island and beach-themed typography and subtly incorporates existing elements that can be easily distinguishable by those familiar to OBC, but not key to understanding the new spiked seltzer brand. The clean, crisp, white can is contrasted with splashes of color establishing a design language intended to target a younger consumer with easily identifiable flavors. Sold in an international market, Island Rain and Omaha Brewing Company look to positively impact the growing spiked seltzer market. Island Rain earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new ideas with skillful innovations, and are selected by a grand jury, as noteworthy entries in their respective categories, after fair, just, meritocratic and impartial academic review, where nominated designs are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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