CIDIH Brand Identity
Peng Wang
Graphics, Illustration and Visual Communication Design CIDIH Brand Identity by Peng Wang Cidih is a brand identity designed for an educational and scientific research base in Milan, Italy, jointly built by Tsinghua University and Politecnico di Milano. The letters C and D form positive and negative shapes of each other, symbolizing the unity of theory and practice and the inclusiveness of an international platform. The semicircle in the center suggests a rising sun. The letter H stands for hub, and its negative shape holds the silhouette of the name. The identity is applied to printed materials, digital signage, websites, screens, cut sheets and acrylic.
A' Design Award Winner
CIDIH Brand Identity by Peng Wang is a highly esteemed winner of the A' Graphics, Illustration and Visual Communication Design Award. CIDIH Brand Identity earned the A' Design Award in 2023 and is showcased on Award-Winning Graphics Designs among other outstanding designs. Explore the project details, discover other works by Peng Wang and see why CIDIH Brand Identity design rises above its competition.
About CIDIH
Graphics, Illustration and Visual Communication Design CIDIH Brand Identity by Peng Wang Cidih is a brand identity designed for an educational and scientific research base in Milan, Italy, jointly built by Tsinghua University and Politecnico di Milano. The letters C and D form positive and negative shapes of each other, symbolizing the unity of theory and practice and the inclusiveness of an international platform. The semicircle in the center suggests a rising sun. The letter H stands for hub, and its negative shape holds the silhouette of the name. The identity is applied to printed materials, digital signage, websites, screens, cut sheets and acrylic. CIDIH earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, just, meritocratic and impartial academic review, where nominated designs are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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