Gatorade Fuel Rover Sports and Beverage

PepsiCo Design and Innovation

Gatorade Fuel Rover Sports and Beverage by PepsiCo Design and Innovation, Bronze A' Design Award

Advertising, Marketing and Communication Design Gatorade Fuel Rover Sports and Beverage by PepsiCo Design and Innovation The Gatorade Fuel Rover is a mobile bottle storage system for sports team staff. The Fuel Rover stores and transports a large number of player bottles around the field. A storage bin at the base can hold an extra bottle caddy, ice, supplies or collected waste. A utility panel on the back carries three storage bags that strap in place for training or dietitian supplies. The design frees staff from carrying items on their person and allows easier movement along the sideline. The Fuel Rover updates an earlier bottle storage design.

Bronze A' Design Award Winner

Gatorade Fuel Rover Sports and Beverage by PepsiCo Design and Innovation is a highly esteemed winner of the A' Advertising, Marketing and Communication Design Award. Gatorade Fuel Rover Sports and Beverage earned the Bronze A' Design Award in 2023 and is showcased on Award-Winning Graphics Designs among other exceptional designs. Explore the details of the project, discover other works by PepsiCo Design and Innovation and see why Gatorade Fuel Rover Sports and Beverage design sets itself apart from its competition.

About Gatorade Fuel Rover

Advertising, Marketing and Communication Design Gatorade Fuel Rover Sports and Beverage by PepsiCo Design and Innovation The Gatorade Fuel Rover is a mobile bottle storage system for sports team staff. The Fuel Rover stores and transports a large number of player bottles around the field. A storage bin at the base can hold an extra bottle caddy, ice, supplies or collected waste. A utility panel on the back carries three storage bags that strap in place for training or dietitian supplies. The design frees staff from carrying items on their person and allows easier movement along the sideline. The Fuel Rover updates an earlier bottle storage design. Gatorade Fuel Rover earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new concepts with skillful innovations, and are selected by a grand jury, as noteworthy entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where nominated projects are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.

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