Moutai Dream Red Wine Packaging
Heijie He
Packaging Design Moutai Dream Red Wine Packaging by Heijie He Moutai Dream Red is a packaging design created for a Chinese liquor product. The package measures 137 by 137 by 360 millimeters and uses a cinnabar red inspired by Han dynasty lacquerware, combined with black for a premium look. An illustration shows the brand mascot raising a glass in celebration. The structure applies a hollowing technique, hot stamping and ultraviolet printing on renewable specialty paper. About 95 percent of the package is environmentally friendly and biodegradable. The design is intended for gifts, collection and banquet use.
Platinum A' Design Award Winner
Moutai Dream Red Wine Packaging by Heijie He is an esteemed winner of the A' Packaging Design Award. Moutai Dream Red Wine Packaging earned the Platinum A' Design Award in 2025 and is showcased on Award-Winning Graphics Designs among other remarkable designs. Explore the project details, discover other works by Heijie He and see why Moutai Dream Red Wine Packaging design sets itself apart from its competition.
About Moutai Dream Red
Packaging Design Moutai Dream Red Wine Packaging by Heijie He Moutai Dream Red is a packaging design created for a Chinese liquor product. The package measures 137 by 137 by 360 millimeters and uses a cinnabar red inspired by Han dynasty lacquerware, combined with black for a premium look. An illustration shows the brand mascot raising a glass in celebration. The structure applies a hollowing technique, hot stamping and ultraviolet printing on renewable specialty paper. About 95 percent of the package is environmentally friendly and biodegradable. The design is intended for gifts, collection and banquet use. Moutai Dream Red earned the Platinum A' Design Award, the highest level of recognition in the A' Design Award & Competition. Platinum A' Design Award winner works combine exceptional originality with superb innovation, and are selected by a grand jury, as the very best entries in their respective categories, after fair, just, meritocratic and impartial academic review, where entries are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.
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