Pepsi Touch Tower 2.0 Interactive Beverage Dispenser

PepsiCo Design and Innovation

Interface, Interaction and User Experience Design Pepsi Touch Tower 2.0 Interactive Beverage Dispenser by PepsiCo Design and Innovation Pepsi Touch Tower 2.0 is a digital fountain dispenser that transforms today’s beverage pouring process into an engaging consumer experience, providing over 100 high quality drink combinations from up to 12 brands & 6 flavor shots. It's playful graphic user interface attracts the consumer, communicates variety and allows easy customization of one’s drink. The form clearly highlights the interaction zones in a careful ergonomic configuration, from the angle of the screen, the visibility of the nozzle, the location and light staging of the cup, and the accessibility of the ADA panel.

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