Iupy SushiBar Restaurant
Marcelo Lopes Design
Graphics, Illustration and Visual Communication Design Iupy SushiBar Restaurant by Marcelo Lopes Design This branding project was created for a sushi and temaki bar at a beach city off the coast of the state of São Paulo, Brazil. The logo was inspired by the sun, by the shape of temaki rolls and by pop art, with intense and vibrant colors. Tables with holes to support the sousplats bring the innovative furniture design. Sustainability and interactivity are part of the project. Clients receive naturally dyed bamboo chopsticks, one hundred percent sustainable, in the brand colors. The walls are decorated with eighteen recycled cardboard panels with famous quotes.