패키징 디자인 Lays Dungeons and Dragons Food Packaging 디자인: PepsiCo Design and Innovation Lays Dungeons and Dragons is a food packaging design created for a range of potato chips. The packaging was released as a tie-in with the 2023 film Dungeons and Dragons, Honor Among Thieves, and was joined by an influencer kit. The design draws on the fantasy world of the film. The central figure of the campaign is The Potato, a character that appears in the film and is also a real potato. The theme links the story to the potatoes grown on more than 100 farms in the United States and Canada that supply the chips.
실버 A' Design Award 수상작
Lays Dungeons and Dragons Food Packaging 작품은 PepsiCo Design and Innovation 디자이너의 디자인으로, A' 패키징 디자인 어워드 어워드의 수상작입니다. Lays Dungeons and Dragons Food Packaging 작품은 2024 시상에서 실버 A' Design Award 수상의 영예를 안았으며, Award-Winning Graphics Designs 웹사이트에서 다른 주목할 만한 디자인과 함께 소개됩니다. 프로젝트를 더 깊이 알아보고, PepsiCo Design and Innovation 디자이너의 다른 작품도 만나보며 Lays Dungeons and Dragons Food Packaging 디자인이 경쟁작과 차별화되는 이유를 확인해 보세요.
Lays Dungeons and Dragons 작품 소개
패키징 디자인 Lays Dungeons and Dragons Food Packaging 디자인: PepsiCo Design and Innovation Lays Dungeons and Dragons is a food packaging design created for a range of potato chips. The packaging was released as a tie-in with the 2023 film Dungeons and Dragons, Honor Among Thieves, and was joined by an influencer kit. The design draws on the fantasy world of the film. The central figure of the campaign is The Potato, a character that appears in the film and is also a real potato. The theme links the story to the potatoes grown on more than 100 farms in the United States and Canada that supply the chips. Lays Dungeons and Dragons 작품은 A' Design Award & Competition에서 뛰어난 성취를 인정하는 실버 A' Design Award 수상의 영예를 안았습니다. 실버 A' Design Award 수상 디자인은 창의성에 진보적인 디자인을 더한 작품으로, 대심사위원단이 공정하고 윤리적인, 실력 중심의 독립적인 학술 심사를 거쳐 각 분야의 우수한 출품작으로 선정합니다. 후보 디자인 평가는 사전에 수립하여 공개한 평가 기준에 따라 블라인드 동료 심사를 통해 투표로 이루어집니다.
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