Tazo Refresh Beverage
PepsiCo Design and Innovation
Mapangidwe a Mapaketi Tazo Refresh Beverage ndi PepsiCo Design and Innovation Tazo Refresh is the packaging design for a line of ready to drink premium iced teas. The line is based on three established brand flavors, named Zen, Awake and Passion. The teas are certified organic and contain no artificial colors or sweeteners. The packaging is offered in 12 ounce single serve and 42 ounce multi serve bottles made of 100 percent post-consumer plastic. Bold ingredient colors are combined with white to express each fresh flavor clearly on the shelf. The design aims to keep current buyers and to attract a more adventurous audience.
Yopambana mphoto ya A' Design Award ya Siliva
Ntchito yotchedwa Tazo Refresh Beverage, yopangidwa ndi PepsiCo Design and Innovation, ndi yopambana yolemekezeka pa mphoto ya Mphotho ya A' ya Mapangidwe a Mapaketi. Ntchito yotchedwa Tazo Refresh Beverage inalandira A' Design Award ya Siliva mu 2021 ndipo ikuonetsedwa pa Award-Winning Graphics Designs pakati pa mapangidwe ena ochititsa chidwi. Onani zambiri za pulojekitiyi, pezani ntchito zina zopangidwa ndi PepsiCo Design and Innovation ndipo muone chifukwa chake kapangidwe ka ntchito yotchedwa Tazo Refresh Beverage kamadzisiyanitsa ndi opikisana nawo.
Za ntchito yotchedwa Tazo Refresh
Mapangidwe a Mapaketi Tazo Refresh Beverage ndi PepsiCo Design and Innovation Tazo Refresh is the packaging design for a line of ready to drink premium iced teas. The line is based on three established brand flavors, named Zen, Awake and Passion. The teas are certified organic and contain no artificial colors or sweeteners. The packaging is offered in 12 ounce single serve and 42 ounce multi serve bottles made of 100 percent post-consumer plastic. Bold ingredient colors are combined with white to express each fresh flavor clearly on the shelf. The design aims to keep current buyers and to attract a more adventurous audience. Ntchito yotchedwa Tazo Refresh inalandira mphoto iyi: A' Design Award ya Siliva, yomwe ndi mphoto yolemekezeka pa A' Design Award & Competition. Mapangidwe opambana mphoto ya A' Design Award ya Siliva amaphatikiza maganizo obala zatsopano ndi kapangidwe kaukatswiri, ndipo amasankhidwa ndi gulu lalikulu la oweruza ngati ntchito zapamwamba m'magulu awo, pambuyo pa kuunika kwa akatswiri komwe kumachitika mwachilungamo, motsatira mfundo za makhalidwe abwino, potengera luso la ntchito komanso popanda tsankho, pamene mapangidwe osankhidwa kuti apikisane zimavoteredwa kudzera mu kuunika kwa akatswiri anzawo popanda kudziwa eni ntchito, motsatira miyezo yokhazikitsidwa kale ndi yopezeka kwa anthu onse.
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Kupambana pa Kapangidwe kwa Tsikuli
Wopanga wa Tsikuli Tsiku lililonse A' Design Award imaonetsa wopanga waluso kwambiri amene amapanga mapangidwe, zinthu, mapulojekiti ndi zomangamanga zoyambirira ndi zatsopano ngati Wopanga wa Tsikuli. Lero, ndife okondwa kukusonyezani mmodzi mwa opanga apamwamba kwambiri padziko lonse amene mapangidwe awo amasintha mmene timaonera ndi kukhalira m'dziko.
Kucheza za Kapangidwe kwa Tsikuli Werengani zokambirana zaposachedwa za kapangidwe, luso lopanga, ukadaulo ndi kuyambitsa zatsopano pakati pa atolankhani a kapangidwe ndi opanga, akatswiri a zomangamanga ndi oyang'anira maburandi otchuka padziko lonse. Dziwani mmene opanga ndi maburandi opambana A' Design Award amakwanitsira luso lapamwamba pa kapangidwe.
Gulu la Opanga la Tsikuli Tsiku lililonse A' Design Award imaonetsa gulu lapadera la opanga lopambana mphoto, la luso ndi malingaliro atsopano, ngati Gulu la Opanga la Tsikuli. Onani mapulojekiti oyambirira ndi aluso kwambiri a zomangamanga, kapangidwe kabwino, mafashoni, zithunzi ndi njira zokonzekera kapangidwe ochokera kwa magulu otsogola a opanga padziko lonse.
Kapangidwe ka Tsikuli Tsiku lililonse A' Design Award & Competition imaonetsa pulojekiti yapadera yosonyeza luso lapamwamba la kapangidwe ngati Kapangidwe ka Tsikuli. Lero, ndife okondwa kwambiri kuonetsa kapangidwe kapamwamba kopambana mphoto kamene kabwino kake kamabweretsa kusintha kothandiza.
Katswiri Wotchuka wa Kapangidwe wa Tsikuli Katswiri Wotchuka wa Kapangidwe wa Tsikuli, wosankhidwa ndi A' Design Award & Competition, amaunikira opanga odziwika kwambiri amene amapangitsa dziko lathu kukhala labwino ndi zinthu ndi mapulojekiti awo apamwamba othandiza anthu ndi kupititsa patsogolo moyo wawo. Onani magulu a ntchito za opanga apamwamba padziko lonse, akatswiri otchuka a zomangamanga ndi oyambitsa zatsopano.
Wopanga Wounikiridwa wa Tsikuli Tsiku lililonse A' Design Award & Competition imaunikira wopanga wapadera kwambiri, katswiri wotchuka wa zomangamanga, mtsogoleri wa zaluso kapena woyambitsa zatsopano ngati Wopanga Wounikiridwa wa Tsikuli. Ntchito zawo zimasankhidwa potengera luso lake ngati chitsanzo chapamwamba cha kapangidwe kabwino. Onani magulu a ntchito za kapangidwe zopambana mphoto.
Lingaliro la Kapangidwe la Tsikuli Tsiku lililonse A' Design Award & Competition imaonetsa lingaliro latsopano kwambiri la kapangidwe kapena maganizo aluso osonyeza kuganiza koyambirira ndi njira zothandiza zothetsera mavuto ngati Lingaliro la Kapangidwe la Tsikuli. Onani malingaliro odabwitsa opambana mphoto, njira zatsopano ndi masomphenya olimbikitsa ochokera padziko lonse.
Burandi ya Kapangidwe ya Tsikuli Tsiku lililonse A' Design Award & Competition imaonetsa burandi yolemekezeka yotsogozedwa ndi luso la kapangidwe ngati Burandi ya Kapangidwe ya Tsikuli. Imafufuza zomwe zimazindikiritsa burandiyo, masomphenya ake aluso, zinthu zake ndi mapulojekiti a makampani ndi mabungwe oyambitsa zatsopano. Dziwani maburandi opambana mphoto ndi mapangidwe awo apamwamba.
Njira Yatsopano ya Kapangidwe ya Tsikuli Tsiku lililonse A' Design Award & Competition imafufuza njira yoyambirira ya kapangidwe ngati Njira Yatsopano ya Kapangidwe ya Tsikuli. Imaonetsa masitayelo obwera, kusintha kwa maonekedwe okongola ndi njira zatsopano zaluso mu zomangamanga, mafashoni, zaluso, zithunzi, zinthu ndi zina. Dziwani njira zaposachedwa za kapangidwe lero.
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