Pure Green Visual Identity
Xinqi Liu
Girafiki, Mifananidzo neKutaurirana kweMeso Pure Green Visual Identity na Xinqi Liu Pure Green is a visual identity for a hotpot restaurant brand in Chongqing. The green color of fresh pepper hotpot is used as the brand color, in contrast with the red that is common in the local market. A character image named Mobee forms the central symbol of the identity. Mobee combines a positive circle and a negative cross element. Mahjong tiles replace the facial features to express independence, mystery and vitality. The brand symbols are applied across diverse forms and media, with the aim of bringing the brand closer to young consumers.
Yakahwina A' Design Award
Dhizaini ye Pure Green Visual Identity na Xinqi Liu yakahwina mumakwikwi e Mubairo weA' weDhizaini yeGirafiki, Mifananidzo neKutaurirana kweMeso. Dhizaini ye Pure Green Visual Identity yakahwina A' Design Award muna 2020 uye inoratidzwa pa Award-Winning Graphics Designs pamwe nemamwe madhizaini akasarudzika. Ongororai zvakadzama nezvepurojekiti, onai mamwe mabasa a Xinqi Liu uye muone kuti dhizaini ye Pure Green Visual Identity inosiyana sei nevanokwikwidzana nayo.
Nezve Pure Green
Girafiki, Mifananidzo neKutaurirana kweMeso Pure Green Visual Identity na Xinqi Liu Pure Green is a visual identity for a hotpot restaurant brand in Chongqing. The green color of fresh pepper hotpot is used as the brand color, in contrast with the red that is common in the local market. A character image named Mobee forms the central symbol of the identity. Mobee combines a positive circle and a negative cross element. Mahjong tiles replace the facial features to express independence, mystery and vitality. The brand symbols are applied across diverse forms and media, with the aim of bringing the brand closer to young consumers. Dhizaini ye Pure Green yakahwina A' Design Award pachinhanho cheSimbi, rukudzo runokosheswa mu A' Design Award & Competition. Madhizaini echinhanho cheSimbi anoratidza pfungwa dzakasimba nedhizaini ine unyanzvi, uye anosarudzwa nedare guru revatongi kuti abudiswe pakati pemabasa akahwina mibairo, mushure meongororo yezvidzidzo yakarurama, inotevedza tsika dzakanaka, yakavakirwa pakukodzera kwebasa uye isina rusaruro, umo mabasa akapinzwa anovhoterwa pachishandiswa ongororo inoitwa nedzimwe nyanzvi dzisingazivi mazita evagadziri, pachishandiswa zviyero zvekuongorora zvakatarwa kare uye zvinowanikwa kune veruzhinji.
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Unyanzvi hwepamusoro mudhizaini hwezuva
Mugadziri weZuva Zuva nezuva A' Design Award inoratidza mugadziri ane tarenda guru anogadzira madhizaini, zvigadzirwa, mapurojekiti nezvivakwa zvitsva zvine pfungwa dzake pachake, seMugadziri weZuva. Nhasi, tinofara kukuratidzai mumwe wevagadziri vepamusoro-soro pasi rose, ane madhizaini anoumba maonero nemararamiro edu munyika.
Hurukuro yeDhizaini yeZuva Verengai hurukuro itsva pamusoro pedhizaini, kusika, tekinoroji nekuvandudza pakati pevatori venhau dzedhizaini nevagadziri, vagadziri vezvivakwa nevatungamiriri vemhando vane mukurumbira pasi rose. Zivai kuti vagadziri nemhando dzakahwina A' Design Award vanounza sei unyanzvi hwakasarudzika mudhizaini.
Chikwata cheDhizaini cheZuva Zuva nezuva A' Design Award inoratidza chikwata chedhizaini chakasarudzika, chakahwina mibairo uye chine unyanzvi hwekusika nekuvandudza, seChikwata cheDhizaini cheZuva. Ongororai mapurojekiti asati amboitwa uye ane unyanzvi hukuru mumagadzirirwo ezvivakwa, dhizaini yakanaka, fashoni, dhizaini yemifananidzo nehurongwa hwedhizaini, kubva kuzvikwata zvepamusoro pasi rose.
Dhizaini yeZuva Zuva nezuva A' Design Award & Competition inoratidza purojekiti yedhizaini yakasarudzika inoratidza unyanzvi hwepamusoro seDhizaini yeZuva. Nhasi, tinofara zvikuru kuratidza dhizaini inoshamisa yakahwina mubairo, inounza shanduko yakanaka kuburikidza neunyanzvi hwayo hwepamusoro.
Shasha yeDhizaini yeZuva Shasha yeDhizaini yeZuva, inosarudzwa ne A' Design Award & Competition, inopa rukudzo kuvagadziri vane mukurumbira vanoita kuti nyika yedu ive nani kuburikidza nezvigadzirwa nemapurojekiti avo epamusoro anobatsira nekusimudzira vanhu. Ongororai miunganidzwa yemabasa evagadziri vepamusoro pasi rose, vagadziri vezvivakwa vane mukurumbira nevagadziri vanounza zvitsva.
Mugadziri Anotariswa weZuva Zuva nezuva A' Design Award & Competition inopa mukana wakasarudzika kumugadziri ane unyanzvi hunoshamisa, mugadziri wezvivakwa ane mukurumbira, mutungamiriri wezvekusika kana munhu anounza zvitsva, seMugadziri Anotariswa weZuva. Mabasa avo anosarudzwa nekukodzera kwawo semienzaniso inoshamisa yedhizaini yakanaka. Ongororai miunganidzwa yemadhizaini akahwina mibairo.
Pfungwa yeDhizaini yeZuva Zuva nezuva A' Design Award & Competition inoratidza pfungwa yedhizaini ine unyanzvi hukuru hwekuvandudza kana zano rekusika rinoratidza kufunga kutsva nemhinduro dzinoshanda, sePfungwa yeDhizaini yeZuva. Ongororai pfungwa dzinoshamisa dzakahwina mibairo, nzira itsva dzekuita zvinhu nezviratidzo zveramangwana zvinokurudzira kubva pasi rose.
Mhando yeDhizaini yeZuva Zuva nezuva A' Design Award & Competition inoratidza mhando yakasarudzika inokoshesa dhizaini seMhando yeDhizaini yeZuva, ichiongorora kuzivikanwa kwayo, chiono chayo chekusika, zvigadzirwa nemapurojekiti emakambani nemasangano anounza zvitsva. Zivai mhando dzakahwina mibairo nemadhizaini adzo makuru.
Maitiro eDhizaini eZuva Zuva nezuva A' Design Award & Competition inoongorora maitiro matsva edhizaini seMaitiro eDhizaini eZuva, ichiratidza zvitaera zviri kusimukira, maonero erunako ari kuchinja nenzira itsva dzekusika mumagadzirirwo ezvivakwa, fashoni, umhizha, mifananidzo, zvigadzirwa nezvimwe zvakawanda. Zivai maitiro matsva edhizaini nhasi.
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