Lays Heartwork Campaign
PepsiCo Design and Innovation
Usanifu wa Utangazaji, Masoko na Mawasiliano Lays Heartwork Campaign na PepsiCo Design and Innovation Lays Heartwork is an advertising campaign created for the Lays brand during the Covid-19 pandemic. The campaign thanks the people who work behind the scenes within the Lays value chain, including farmers, factory workers, truck drivers, retailers and delivery workers. Bright and optimistic colors are combined with direct messages of gratitude across the pack design. Each pack becomes a tribute to community workers who are rarely thanked in person. The intent is to show that such daily work is not only hard work, it is heartwork.
Mshindi wa A' Design Award ya Fedha
Lays Heartwork Campaign, kazi ya PepsiCo Design and Innovation, ni mshindi mashuhuri wa Tuzo ya A' ya Usanifu wa Utangazaji, Masoko na Mawasiliano. Muundo huu, Lays Heartwork Campaign, ulishinda A' Design Award ya Fedha mwaka 2021 na unaonyeshwa kwenye Award-Winning Graphics Designs miongoni mwa miundo mingine ya kipekee. Chunguza maelezo ya mradi, gundua kazi nyingine za PepsiCo Design and Innovation na uone kwa nini muundo huu, Lays Heartwork Campaign, unawapita washindani wake.
Kuhusu Lays Heartwork
Usanifu wa Utangazaji, Masoko na Mawasiliano Lays Heartwork Campaign na PepsiCo Design and Innovation Lays Heartwork is an advertising campaign created for the Lays brand during the Covid-19 pandemic. The campaign thanks the people who work behind the scenes within the Lays value chain, including farmers, factory workers, truck drivers, retailers and delivery workers. Bright and optimistic colors are combined with direct messages of gratitude across the pack design. Each pack becomes a tribute to community workers who are rarely thanked in person. The intent is to show that such daily work is not only hard work, it is heartwork. Lays Heartwork ilishinda A' Design Award ya Fedha, kiwango mashuhuri cha kutambuliwa katika A' Design Award & Competition. Miundo inayoshinda A' Design Award ya Fedha huunganisha ubunifu na usanifu wa kitaalamu, na huchaguliwa na jopo kuu la majaji kuwa mawasilisho bora katika kategoria husika, baada ya tathmini ya kitaaluma iliyo ya haki, ya kimaadili, inayozingatia ubora na isiyoegemea upande wowote, ambapo miradi iliyoteuliwa hupigiwa kura kupitia mchakato wa tathmini ya wenzao bila kujua utambulisho, kwa vigezo vya tathmini vilivyowekwa mapema na vinavyopatikana kwa umma.
Miundo mingine ya PepsiCo Design and Innovation
Usanifu wa Ufungashaji Pepsi Chinas People Daily New Media Beverage na PepsiCo Design and Innovation
Usanifu wa Ufungashaji Pepsi Expo 2020 Beverage na PepsiCo Design and Innovation
Usanifu wa Ufungashaji Lifewtr Series 7: Art through Technology Packaging na PepsiCo Design and Innovation
Usanifu wa Utangazaji, Masoko na Mawasiliano Pepsi Smart Can Beverage na PepsiCo Design and Innovation
Usanifu wa Ufungashaji Pepsi Electric 2024 Influencer Kit na PepsiCo Design and Innovation
Usanifu wa Ufungashaji Mountain Dew Hard Dew 2024 Beverage - Alcoholic na PepsiCo Design and Innovation
Zaidi katika kategoria: Usanifu wa Utangazaji, Masoko na Mawasiliano
Usanifu wa Utangazaji, Masoko na Mawasiliano Menamonsters Promotional Materials na Shadi Al Hroub
Usanifu wa Utangazaji, Masoko na Mawasiliano Huong Incense Branding and Packaging na HUY NGUYEN TRAN
Usanifu wa Utangazaji, Masoko na Mawasiliano I love You From Afar Social na Pancho González
Usanifu wa Utangazaji, Masoko na Mawasiliano Recruitment Branding Promotion na 5 Senses Design
Usanifu wa Utangazaji, Masoko na Mawasiliano Sunday Park Corporate Identity na Yian Xiang
Usanifu wa Utangazaji, Masoko na Mawasiliano Saia 100 Year Museum Truck Mobile Exhibition na YiJun Jiang
Ubora wa Ubunifu wa Siku
Mbunifu wa Siku Kila siku A' Design Award huangazia mbunifu mwenye kipaji kikubwa anayebuni miundo, bidhaa, miradi na majengo yenye upekee na uvumbuzi kama Mbunifu wa Siku. Leo, tunafuraha kukutambulisha mmoja wa wabunifu bora zaidi duniani ambaye miundo yake huathiri namna tunavyouona na kuupitia ulimwengu.
Mahojiano ya Ubunifu ya Siku Soma mahojiano na mazungumzo ya hivi karibuni kuhusu usanifu, ubunifu, teknolojia na uvumbuzi kati ya wanahabari wa ubunifu na wabunifu, wasanifu majengo na wasimamizi wa chapa maarufu duniani. Jifunze jinsi wabunifu na chapa zinazoshinda A' Design Award zinavyofikia ubora wa kipekee wa ubunifu.
Timu ya Ubunifu ya Siku Kila siku A' Design Award huangazia timu ya kipekee ya ubunifu iliyoshinda tuzo, yenye uvumbuzi na mawazo mapya, kama Timu ya Ubunifu ya Siku. Chunguza miradi yenye upekee na ubunifu wa hali ya juu katika usanifu majengo, miundo mizuri, mitindo, usanifu wa picha na mikakati ya ubunifu kutoka kwa timu bora duniani kote.
Muundo wa Siku Kila siku A' Design Award & Competition huangazia mradi maalumu unaodhihirisha ubora wa ubunifu kama Muundo wa Siku. Leo, tunafuraha kubwa kuonyesha muundo bora ulioshinda tuzo unaoleta mabadiliko chanya kupitia ubora wa ubunifu wake.
Nguli wa Ubunifu wa Siku Nguli wa Ubunifu wa Siku, anayechaguliwa na A' Design Award & Competition, huangazia wabunifu nguli wanaofanya ulimwengu wetu uwe bora kupitia bidhaa na miradi yao bora inayonufaisha na kuendeleza jamii. Chunguza mikusanyiko ya kazi za wabunifu wa kiwango cha kimataifa, wasanifu majengo mashuhuri na wavumbuzi.
Mbunifu Anayeangaziwa wa Siku Kila siku A' Design Award & Competition humwangazia mbunifu wa kipekee, msanifu majengo mashuhuri, kiongozi wa ubunifu au mvumbuzi ambaye kazi zake zimechaguliwa kwa kuzingatia ubora kuwa mfano bora wa muundo mzuri, kama Mbunifu Anayeangaziwa wa Siku. Chunguza mikusanyiko ya miundo iliyoshinda tuzo.
Wazo la Ubunifu la Siku Kila siku A' Design Award & Competition huangazia wazo la ubunifu lenye uvumbuzi mkubwa au dhana bunifu inayodhihirisha fikra asilia na suluhisho zinazotekelezeka kama Wazo la Ubunifu la Siku. Chunguza dhana za kushangaza zilizoshinda tuzo, mbinu za kuvumbua na maono yanayotia msukumo kutoka duniani kote.
Chapa ya Ubunifu ya Siku Kila siku A' Design Award & Competition huangazia chapa mashuhuri inayojikita katika ubunifu kama Chapa ya Ubunifu ya Siku, ikichunguza utambulisho, maono ya ubunifu, bidhaa na miradi ya mashirika na taasisi zenye uvumbuzi. Gundua chapa zilizoshinda tuzo na miundo yao bora.
Mwelekeo wa Ubunifu wa Siku Kila siku A' Design Award & Competition huchunguza mwelekeo asilia wa ubunifu kama Mwelekeo wa Ubunifu wa Siku, ikiangazia mitindo inayochipuka, mitazamo ya urembo inayobadilika na mielekeo mipya ya ubunifu katika usanifu majengo, mitindo, sanaa, usanifu wa picha, bidhaa na mengineyo. Gundua mielekeo ya hivi karibuni ya ubunifu leo.
Je, muundo wako ndio mshindi ajaye?
Miundo inayoshinda A' Design Award huonyeshwa kwenye Award-Winning Graphics Designs kwa hadhira yetu ya wapenzi wa ubunifu duniani kote.
Shiriki Shindano