Jie Yi Couture Branding

Jie Yi Couture Branding 由 Yiwen Tu 创作，是 A' 平面、插画与视觉传达设计奖 的备受赞誉的获奖作品。Jie Yi Couture Branding 于 2021 荣获 A' Design Award，与其他非凡设计一同在 Award-Winning Graphics Designs 展示。深入了解项目细节，发现 Yiwen Tu 的其他作品，了解 Jie Yi Couture Branding 为何能在众多参赛设计中表现出众。

平面、插画与视觉传达设计 Jie Yi Couture Branding 由 Yiwen Tu Jie Yi Couture is a brand identity created for a couture studio in Shanghai. The Chinese character Jie means to solve and to deconstruct, while Yi means one, unity and consistency. The logo is built with Chinese typography, and parts of the characters are replaced with symbols of a mannequin and scissors. Pattern-making sketches form the main visual element, and their lines, curves and notes create a detailed pattern. The identity is applied to packaging offered in several sizes. The design conveys craftsmanship and a semi-custom tailoring service. Jie Yi Couture 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，通过盲审同行评议流程，对提名作品进行投票。