Pupstar Brand Identity

Pupstar Brand Identity 由 Haolai Francis Zhou 创作，是 A' 平面、插画与视觉传达设计奖 的卓越获奖作品。Pupstar Brand Identity 于 2021 荣获 A' Design Award 银奖，与其他非凡设计一同在 Award-Winning Graphics Designs 展示。深入了解项目细节，发现 Haolai Francis Zhou 的其他作品，了解 Pupstar Brand Identity 为何能在众多参赛设计中脱颖而出。

平面、插画与视觉传达设计 Pupstar Brand Identity 由 Haolai Francis Zhou Pupstar is a brand identity created for a positioning technology company and its GPS pet tracker. The logo combines simple iconic shapes drawn from a paw, a dog face, a map pin and a navigation arrow. The mark links pets and positioning in one recognizable symbol. Fresh and bright colors give the identity a friendly and energetic tone. Business cards, flyers and other stationery are printed on textured matte recycled paper. The visual system is applied consistently across digital platforms, with the aim of helping owners avoid losing their pets. Pupstar 荣获 A' Design Award 银奖，这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创造力与先进的设计融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中出类拔萃的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名设计进行投票。