包装设计 Gradient Vodka Soda Packaging 由 John Eresman Gradient is a packaging design for a mixed pack of vodka soda drinks. The pack holds six sleek 355 millilitre cans with gradually reducing alcohol strengths of 8, 7, 6, 4, 3 and 2 percent by volume. The cans sit in a single line inside the box, and a dot matrix pattern fades from dark to light across the row. An angled perforation opens the box from the stronger end towards the lighter end, so the cans are taken in that order. The layout encourages moderation across an evening. Three flavours are offered: raspberry lemon, cucumber mint and lime.
A' Design Award 铜奖 获奖作品
Gradient Vodka Soda Packaging 由 John Eresman 创作,是 A' 包装设计奖 的卓越获奖作品。Gradient Vodka Soda Packaging 于 2022 荣获 A' Design Award 铜奖,与其他出色设计一同在 Award-Winning Graphics Designs 展示。深入了解项目细节,发现 John Eresman 的其他作品,了解 Gradient Vodka Soda Packaging 为何能在众多参赛设计中独树一帜。
关于 Gradient
包装设计 Gradient Vodka Soda Packaging 由 John Eresman Gradient is a packaging design for a mixed pack of vodka soda drinks. The pack holds six sleek 355 millilitre cans with gradually reducing alcohol strengths of 8, 7, 6, 4, 3 and 2 percent by volume. The cans sit in a single line inside the box, and a dot matrix pattern fades from dark to light across the row. An angled perforation opens the box from the stronger end towards the lighter end, so the cans are taken in that order. The layout encourages moderation across an evening. Three flavours are offered: raspberry lemon, cucumber mint and lime. Gradient 荣获 A' Design Award 铜奖,这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的想法与娴熟的设计融为一体,由大型评审团经过公平、合乎伦理、择优且公正无私的学术评审,选为各自类别中富有价值的参赛作品。评审依据预先制定并公开的评价标准,依循盲审同行评议流程,对参赛作品进行投票。








