Bank of England Visual Identity

Bank of England Visual Identity 由 Matteo Ruisi 创作，是 A' 平面、插画与视觉传达设计奖 的备受赞誉的获奖作品。Bank of England Visual Identity 于 2022 荣获 A' Design Award 银奖，与其他非凡设计一同在 Award-Winning Graphics Designs 展示。探索项目详情，发现 Matteo Ruisi 的其他作品，了解 Bank of England Visual Identity 为何能在众多参赛设计中脱颖而出。

平面、插画与视觉传达设计 Bank of England Visual Identity 由 Matteo Ruisi Designing for a central bank means finding a balance between technical and sensitive information, staff-led outputs, engaging general communications, and a series of regulations. This is not simple to achieve and it is based on delicate internal dynamics. The new identity has been developed together with the people who will use it, balancing all the aspects of the communications. It focuses on reaching a wider public with an accessible, relevant, structured, and distinctive approach. These key principles have been used as a design direction for all the visual assets. Bank of England 荣获 A' Design Award 银奖，这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创新思维与先进的设计融为一体，由大型评审团经过公平、合乎伦理、择优且公正无私的学术评审，选为各自类别中出类拔萃的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名设计进行投票。