广告、营销与传播设计 Haokan City Web Platform 由 Baidu Online Network Technology. Beijing Haokan City is a video creation campaign that promotes city brands online and offline. The campaign combines local culture, tourism, fashion and new technology to create a customized icon for each city. Traditional architecture, costume and craft details, including Chinese knot buttons, piping, weaving and embroidery, are shown through 3D simulation and dynamic visuals. A character named Dongfang Chen guides young creators. Short videos and offline events invite people to record and share the culture of each city.
A' Design Award 铜奖 获奖作品
Haokan City Web Platform 由 Baidu Online Network Technology. Beijing 创作,是 A' 广告、营销与传播设计奖 的备受赞誉的获奖作品。Haokan City Web Platform 于 2023 荣获 A' Design Award 铜奖,与其他卓越设计一同在 Award-Winning Graphics Designs 展示。探索项目详情,发现 Baidu Online Network Technology. Beijing 的其他作品,了解 Haokan City Web Platform 为何能在众多参赛设计中独树一帜。
关于 Haokan City
广告、营销与传播设计 Haokan City Web Platform 由 Baidu Online Network Technology. Beijing Haokan City is a video creation campaign that promotes city brands online and offline. The campaign combines local culture, tourism, fashion and new technology to create a customized icon for each city. Traditional architecture, costume and craft details, including Chinese knot buttons, piping, weaving and embroidery, are shown through 3D simulation and dynamic visuals. A character named Dongfang Chen guides young creators. Short videos and offline events invite people to record and share the culture of each city. Haokan City 荣获 A' Design Award 铜奖,这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的想法与娴熟的设计融为一体,由大型评审团经过公平、公正、择优且独立客观的学术评审,选为各自类别中值得关注的参赛作品。评审依据预先制定并公开的评价标准,按照盲审同行评议流程,对提名设计进行投票。








