Pepsi Black x Digital Shanghai FW 2023 Beverage Packaging
PepsiCo Design and Innovation
限量版与定制设计 Pepsi Black x Digital Shanghai FW 2023 Beverage Packaging 由 PepsiCo Design and Innovation Pepsi Black x Digital Shanghai FW is a limited edition beverage packaging created for Shanghai Fashion Week. The packaging reflects the event theme Originate New Nature. A colorful ring surrounds the Pepsi logo, and the graphic is stretched in a single direction to suggest an extension of time and space. Deconstructed color blocks in pink and green are set against a black background for a bold, multi-layered look. Overlapping stretched graphics create a digital glitch effect that expresses the merging of the virtual and the real.
A' Design Award 获奖作品
Pepsi Black x Digital Shanghai FW 2023 Beverage Packaging 由 PepsiCo Design and Innovation 创作，是 A' 限量版与定制设计奖 的广受认可的获奖作品。Pepsi Black x Digital Shanghai FW 2023 Beverage Packaging 于 2023 荣获 A' Design Award，与其他出色设计一同在 Award-Winning Graphics Designs 展示。探索项目详情，发现 PepsiCo Design and Innovation 的其他作品，了解 Pepsi Black x Digital Shanghai FW 2023 Beverage Packaging 为何能在众多参赛设计中脱颖而出。
关于 Pepsi Black x Digital Shanghai FW 2023
限量版与定制设计 Pepsi Black x Digital Shanghai FW 2023 Beverage Packaging 由 PepsiCo Design and Innovation Pepsi Black x Digital Shanghai FW is a limited edition beverage packaging created for Shanghai Fashion Week. The packaging reflects the event theme Originate New Nature. A colorful ring surrounds the Pepsi logo, and the graphic is stretched in a single direction to suggest an extension of time and space. Deconstructed color blocks in pink and green are set against a black background for a bold, multi-layered look. Overlapping stretched graphics create a digital glitch effect that expresses the merging of the virtual and the real. Pepsi Black x Digital Shanghai FW 2023 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、公正、择优且公正无私的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名作品进行投票。
