Doritos Solid Black 2023 Food Packaging
PepsiCo Design and Innovation
包装设计 Doritos Solid Black 2023 Food Packaging 由 PepsiCo Design and Innovation Doritos Solid Black 2023 is a limited edition food packaging design created for a snack brand initiative that supports Black innovators and changemakers. The annual series was expanded into a collaboration platform that highlights Black artists. The artwork was made by Mz. Icar, an anonymous interdisciplinary arts collective composed mainly of Black women. The artwork was then extended into a complete visual identity system, applying its palette and graphics to the packaging, an influencer kit and merchandise. The kit takes a pyramid shape inspired by the brand triangle.
A' Design Award 获奖作品
Doritos Solid Black 2023 Food Packaging 由 PepsiCo Design and Innovation 创作，是 A' 包装设计奖 的备受赞誉的获奖作品。Doritos Solid Black 2023 Food Packaging 于 2024 荣获 A' Design Award，与其他卓越设计一同在 Award-Winning Graphics Designs 展示。深入了解项目细节，发现 PepsiCo Design and Innovation 的其他作品，了解 Doritos Solid Black 2023 Food Packaging 为何能在众多参赛设计中脱颖而出。
关于 Doritos Solid Black 2023
包装设计 Doritos Solid Black 2023 Food Packaging 由 PepsiCo Design and Innovation Doritos Solid Black 2023 is a limited edition food packaging design created for a snack brand initiative that supports Black innovators and changemakers. The annual series was expanded into a collaboration platform that highlights Black artists. The artwork was made by Mz. Icar, an anonymous interdisciplinary arts collective composed mainly of Black women. The artwork was then extended into a complete visual identity system, applying its palette and graphics to the packaging, an influencer kit and merchandise. The kit takes a pyramid shape inspired by the brand triangle. Doritos Solid Black 2023 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、合乎伦理、择优且公正无私的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名设计进行投票。
