Macys Website Redesign

Macys Website Redesign 由 Willy Lai 创作，是 A' 界面、交互与用户体验设计奖 的广受认可的获奖作品。Macys Website Redesign 于 2020 荣获 A' Design Award 银奖，与其他卓越设计一同在 Award-Winning Graphics Designs 展示。探索项目详情，发现 Willy Lai 的其他作品，了解 Macys Website Redesign 为何能在众多参赛设计中表现出众。

界面、交互与用户体验设计 Macys Website Redesign 由 Willy Lai Macy's Website is an online retail interface that allows customers to browse and buy the products offered by Macy's. The website was redesigned in response to customer feedback, resulting in a clean and simple layout inspired by fashion media and consumer technology products. Responsive web technologies allow access through laptop computers, tablets and smartphones. Extensive research guided the work, including user surveys, interviews, A/B testing and usability testing. The simpler structure streamlines the purchase process and improved user engagement. Macys Website 荣获 A' Design Award 银奖，这是 A' Design Award & Competition 的一项卓著荣誉。A' Design Award 银奖 获奖设计将创造力与专业的设计融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中品质出众的参赛作品。评审依据预先制定并公开的评价标准，按照盲审同行评议流程，对提名项目进行投票。