Small Town Tourism Advertising
Meng Chih Chiang
廣告設計 Small Town Tourism Advertising 作者： Meng Chih Chiang Taiwan Small Town Ramble is a tourism advertising campaign created to promote the small towns of Taiwan. The campaign uses buses in Singapore that carry a three-dimensional installation of a traditional Taiwanese house. A swallowtail roof, a local architectural style, is placed on the top of each bus. Decorative tiles with floral patterns cover the lower half. Both elements are iconic images of traditional Taiwanese towns. A sculpted swallow nest, long seen as a symbol of wealth and prosperity, completes the installation.
A' Design Award 銀獎得獎作品
由Meng Chih Chiang創作嘅Small Town Tourism Advertising，係A' 廣告、市場推廣及傳播設計獎嘅傑出得獎作品。Small Town Tourism Advertising喺2020榮獲A' Design Award 銀獎，並同其他出眾設計一齊喺Award-Winning Graphics Designs展示。深入了解項目細節，發掘Meng Chih Chiang嘅其他作品，了解Small Town Tourism Advertising嘅設計點樣喺同場作品中脫穎而出。
關於Small Town
廣告設計 Small Town Tourism Advertising 作者： Meng Chih Chiang Taiwan Small Town Ramble is a tourism advertising campaign created to promote the small towns of Taiwan. The campaign uses buses in Singapore that carry a three-dimensional installation of a traditional Taiwanese house. A swallowtail roof, a local architectural style, is placed on the top of each bus. Decorative tiles with floral patterns cover the lower half. Both elements are iconic images of traditional Taiwanese towns. A sculpted swallow nest, long seen as a symbol of wealth and prosperity, completes the installation. Small Town榮獲A' Design Award 銀獎，係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創新思維同先進嘅設計結合，經過公平、恪守道德、擇優同獨立自主嘅學術評審後，由大型評審團選為各自類別嘅優秀參賽作品；獲提名作品均依據預先訂立並公開嘅評審準則，經由匿名同行評審程序投票評選。
