Neon Zebra Brand Launch Beverage Packaging
PepsiCo Design and Innovation
包裝設計 Neon Zebra Brand Launch Beverage Packaging 作者： PepsiCo Design and Innovation Neon Zebra is a packaging design for a range of cocktail mixers. Each can and drink package features a unique mixed drink recipe, called the Neon Zebra equation. The recipe shows consumers how to make a mixed drink with the product. Each can makes two cocktails, portioned to be shared. Garnish images shown alongside the product are simple, using a lime slice and mint to add depth. The garnishes appear as bold two-dimensional graphics or as three-dimensional forms, and they bring the Neon Zebra world to life.
A' Design Award 銀獎得獎作品
由PepsiCo Design and Innovation創作嘅Neon Zebra Brand Launch Beverage Packaging，係A' 包裝設計獎嘅備受讚譽嘅得獎作品。Neon Zebra Brand Launch Beverage Packaging喺2022榮獲A' Design Award 銀獎，並同其他出眾設計一齊喺Award-Winning Graphics Designs展示。深入了解項目細節，發掘PepsiCo Design and Innovation嘅其他作品，了解Neon Zebra Brand Launch Beverage Packaging嘅設計點樣喺同場作品中脫穎而出。
關於Neon Zebra Brand Launch
包裝設計 Neon Zebra Brand Launch Beverage Packaging 作者： PepsiCo Design and Innovation Neon Zebra is a packaging design for a range of cocktail mixers. Each can and drink package features a unique mixed drink recipe, called the Neon Zebra equation. The recipe shows consumers how to make a mixed drink with the product. Each can makes two cocktails, portioned to be shared. Garnish images shown alongside the product are simple, using a lime slice and mint to add depth. The garnishes appear as bold two-dimensional graphics or as three-dimensional forms, and they bring the Neon Zebra world to life. Neon Zebra Brand Launch榮獲A' Design Award 銀獎，係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創新思維同專業嘅設計結合，經過公平、恪守道德、擇優同獨立自主嘅學術評審後，由大型評審團選為各自類別嘅高質素參賽作品；獲提名作品均依據預先訂立並公開嘅評審準則，按照匿名同行評審程序投票評選。
