平面設計 C'est la vie Boutique Brand Identity 作者: WANG Fan C'est La Vie Boutique is a brand identity created for a fashion store in Nanjing, China. The store gathers Chinese and Western fashion brands across many categories and styles, so the logo uses a mix-up lettering style to express that mixed range. The Nanjing sycamore tree, an iconic part of the city landscape, serves as the main supporting graphic. The same element was also shaped into a rotating sculpture installation, whose inverted mirror image reflects the changing city. The visual system moves from flat to spatial and from static to dynamic forms.
A' Design Award得獎作品
由WANG Fan創作嘅C'est la vie Boutique Brand Identity,係A' 平面設計、插畫及視覺傳達設計獎嘅傑出得獎作品。C'est la vie Boutique Brand Identity喺2024榮獲A' Design Award,並同其他卓越設計一齊喺Award-Winning Graphics Designs展示。深入了解項目細節,發掘WANG Fan嘅其他作品,了解C'est la vie Boutique Brand Identity嘅設計點樣喺同場作品中脫穎而出。
關於C'est la vie Boutique
平面設計 C'est la vie Boutique Brand Identity 作者: WANG Fan C'est La Vie Boutique is a brand identity created for a fashion store in Nanjing, China. The store gathers Chinese and Western fashion brands across many categories and styles, so the logo uses a mix-up lettering style to express that mixed range. The Nanjing sycamore tree, an iconic part of the city landscape, serves as the main supporting graphic. The same element was also shaped into a rotating sculpture installation, whose inverted mirror image reflects the changing city. The visual system moves from flat to spatial and from static to dynamic forms. C'est la vie Boutique榮獲A' Design Award鐵獎級別嘅獎項,係A' Design Award & Competition一項備受推崇嘅肯定。鐵獎級別設計展現紮實構思同專業設計,經過公平、秉持公義、擇優同不偏不倚嘅學術評審後,由大型評審團選入得獎作品之列並予以刊載;獲提名作品均依據預先訂立並公開嘅評審準則,透過匿名同行評審程序投票評選。








