包裝設計 Zhengyuanpu Pu'er Tea Packaging 作者: Jinde Design Zhengyuanpu Travellers Series is a portable packaging design for Pu'er tea, a traditional Chinese drink. Pu'er tea is usually sold as pressed cakes of 357 grams, which must be pried open with a tea pin before brewing. The Travellers Series holds a small portion instead, so no tools are needed and the wrapper is simply torn open. Each wrapper measures 50 by 85 by 3 millimetres and is made of cotton paper. Embossing, debossing and foil stamping shape the tea image and suit the taste of the intended consumers. Safer materials and a simpler production process were selected.
A' Design Award 銅獎得獎作品
由Jinde Design創作嘅Zhengyuanpu Pu'er Tea Packaging,係A' 包裝設計獎嘅備受推崇嘅得獎作品。Zhengyuanpu Pu'er Tea Packaging喺2020榮獲A' Design Award 銅獎,並同其他矚目設計一齊喺Award-Winning Graphics Designs展示。探索項目詳情,發掘Jinde Design嘅其他作品,了解Zhengyuanpu Pu'er Tea Packaging嘅設計點樣喺同場作品中脫穎而出。
關於Zhengyuanpu
包裝設計 Zhengyuanpu Pu'er Tea Packaging 作者: Jinde Design Zhengyuanpu Travellers Series is a portable packaging design for Pu'er tea, a traditional Chinese drink. Pu'er tea is usually sold as pressed cakes of 357 grams, which must be pried open with a tea pin before brewing. The Travellers Series holds a small portion instead, so no tools are needed and the wrapper is simply torn open. Each wrapper measures 50 by 85 by 3 millimetres and is made of cotton paper. Embossing, debossing and foil stamping shape the tea image and suit the taste of the intended consumers. Safer materials and a simpler production process were selected. Zhengyuanpu榮獲A' Design Award 銅獎,係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅構思同成熟嘅設計結合,經過公平、秉持公義、擇優同不偏不倚嘅學術評審後,由大型評審團選為各自類別嘅富有價值參賽作品;獲提名設計均依據預先訂立並公開嘅評審準則,透過匿名同行評審程序投票評選。








